The best place to find a new, inspirational, innovative idea is ANYWHERE! Yes, a good idea awaits you just about anywhere you look, the problem is that most of us are looking for the wrong things in the wrong places. Here’s how it usually goes…We need to find the answer to some problem, and we […]
Month: September 2012
Where does inefficiency come from?
That an organization tends to get less efficient as it grows probably doesn’t come as a great, earth-shattering, revolutionary piece of news to you. But what may sometimes elude our understanding is exactly why it seems to be that as an organization gets larger, growth sometimes comes at the price of efficiency, which in turn […]
Drop the tailgate and let’s get it on!
I mentioned last year that I have kind of an annual tradition of reading Peter Gent’s classic, ground-breaking football novel, North Dallas Forty every year around the time football season starts. After a blistering hot spell we have been blessed with a nice cool down that makes fall feel like fall! It sets the tone […]
Is marketing a thankless profession?
When was the last time you saw a parade held in honor of the marketing professionals of the world? The role played by marketers is crucial! Consumption drives the economy of the world, and marketing helps stimulate that consumption by demonstrating and delivering value on behalf of customers, who are the undisputed focal point of […]