Month: December 2013

NORAD has the latest on Santa’s whereabouts…

One of our favorite posts each year is to share the story of how NORAD began the tracking of Santa. It’s a charming story and a great marketing lesson. You can read it for yourself below. Many thanks to Katie, one of our readers, for sharing the updated NORAD link with us which allows you […]

read more

Jingle Mingle for a great cause!

A good time was had by all and a boatload of money got raised for the Dream Fund Thursday night thanks to the Oklahoma City Marcomm Community. It’s always fun to hang out with marketing gurus (and AMA Past-Presidents) Brian Blake and Kevin Jessop, but to get to share the stage with these pros was […]

read more

A holiday special about Santa’s systems…

There’s a holiday special I’ll bet you’ll enjoy  because it deals with the “operations” side of how Santa does things. It’s called Prep and Landing. You’ll hear the elves talk about their mission statement, their “corporate culture,” and see how they use the latest technology to help Santa visit every home on the list in […]

read more