CVS actually uses its mission to make decisions! Imagine that!

Looks like CVS is taking a bold step to ensure that its actions are congruent with its mission. If you haven’t heard this story yet, you can find it by clicking on the picture below.

Every book you ever read about strategy says that the mission and core values of the organization should drive every decision it makes, so bravo to CVS for walking that talk!

Of course, it’ll be interesting to see what this does to their stock price…

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