by Dr. Burt Smith | Jun 3, 2021 | Brand, Efficiency and Effectiveness, strategy
You recall I’ve voiced in the past what a fan I am of OnCue. I am a fan of their brand largely because they just execute so well. They execute so well because they are constantly paying attention to their customers. They get more of my business simply because...
by admin | Mar 6, 2019 | Brand, Marketing
The other day I was making my ritual purchase of a soft drink at the OnCue Drive-Thru. To my “yes” response to the question “Will that be all?”, Erika,the nice young lady who often takes care of me when she works the drive-thru asked,...
by admin | Sep 20, 2016 | Brand, Marketing, strategy
A while back a little crisis erupted when a local fuel vendor announced that a few batches of its gasoline had too high an ethanol content. High enough to potentially cause engine damage. Several Oklahoma City metro convenience store locations were affected, and they...