That’s a common question. That’s what most of the clients I have come to me asking. “I have this amount of business, but what I want is this amount of business. How can I get there?”
If you want more business, do good business. The better the job you focus on doing, the more value you dedicate yourself to providing, the more repeat business you’ll get. Those repeat customers will spend more when they come back, and the more likely they’ll be to tell others who will come do business with you, will give you repeat business, will spend more when they come back and will tell others about you who will come and do business with you, and so on, and so on, and so on.
That may not sound like a glamorous, magic bullet of a marketing strategy, but I’ll bet if you really give it a try, you’ll be happy with the results you get. Granted, it may not be easy, but it really is that simple. Take care of your customers, because in marketing, customers are the answer. If you want more business, do good business.
“The winner ain’t always the one with the faster car, it’s the one who hates losing the most.” – Dale Earnhardt