I’ll get right to two important points: 1 – Super classy golf tournament at Coffee Creek. 2 – Support of the tournament helps fund Max Dobson’s “Teaching the Disabled Child” class and the Oklahoma Christian University chapter of the American Marketing Association. Here’s a link to the registration form: AMA Golf Brochure 2016. Find me at […]
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It’s all about the customer (Even when you litigate)
The great investing website, Seeking Alpha, ran this article about a lawsuit Procter and Gamble has filed against a competitor in the razor category for patent infringement, deceptive practices, and a whole bunch of other stuff. You can read the article here if you like. What struck me as interesting was how they phrased their […]
Behind every great leader is a great…leader?
In addition to holding records for coaching the most wins in UCLA basketball history, John Wooden authored several superb books on leadership and how to succeed while staying focused on what is most important in life. Wooden often recalled the wisdom of his former college coach, Piggy Lambert. Once, when Lambert was asked by the […]
A downturn doesn’t mean you’re down and out.
There is a logical part of us that knows economic downturns are inevitable. But emotionally, they’re still hard to accept and even harder to muddle through. But the truth is, just as a robust economy offers opportunities, so does a downturn. A downturn may be a good time to grow. If you’ve been wanting to […]
What’s the first, most important question your people should ALWAYS ask?
Every time your team members open a conversation with a new customer or prospect, the very first question they should clearly, enthusiastically ask each one is this: “How did you find out about us?” This gives you true, direct, voice-of-the customer feedback about what marketing is working and how well. You can also train your […]
Batman vs. Superman: And the winner is…?
Spoiler Alert: This HUGE movie comes out Friday and everyone is speculating about who the “Winner” will be. Well, I’ve got the answer: You! That’s right, if you’re a fan, you’ve already won! The writers, producers, director, cast and crew of this epic undertaking (which cost close to $411 million to make) put their blood, […]
Nordstrom’s threw the book away?
I‘m a huge fan of using guiding principles. In fact, I often suggest trying to replace formal strategic plans with a good set of memorable, actionable guiding principles wherever possible. You can find more on that HERE if you’re interested. The idea of forgoing formal strategic plans for a handful of guiding principles may sound […]
DigitalDoc.com – We have a new customer service CHAMPION!
You may recall that over the years I’ve noted my love/hate relationship with my cell phone and many things electronic. Thanks to a newly found, newly-formed relationship with the newly-located team at DitigalDoc.com (178th and Western, right next door to the Family Video), I’m now back in love with my electronics. I had an blog-worthy […]