There’s no shortage of books on the subject of how to build wealth, and the buzzword that comes up quite often in such books is “passive income.” Passive income is often defined as money that we can make while we sleep. Money that comes our way without us having to lift a finger. Real estate […]
Most marketing texts offer a nice discussion about why the Lifetime Value of the Customer (Or Customer Lifetime Value if you prefer that term) is a critical consideration in any strategy. The bottom-line is that it’s just so much more cost effective to grow business from existing customers than to try to go out and […]
That’s a common question. That’s what most of the clients I have come to me asking. “I have this amount of business, but what I want is this amount of business. How can I get there?” If you want more business, do good business. The better the job you focus on doing, the more value you […]
We hear statistics from various sources all the time, and frankly, some can be a little discouraging. The Small Business Administration says that 50% of small businesses won’t last 5 years. 90% of restaurants don’t make it. A good sales person will have an average closing rate of 20%. The employee turnover in the XYZ industry is so-and-so, […]
One of my favorite books by one of my favorite authors is Jack Trout’s The Power of Simplicity. The book gives over 200 pages worth of reasons for keeping things simple rather than making them unnecessarily complicated. Sticking with our “favorites” theme, I’ll use one of my favorite professors as an example. Mickey Cowan is one […]
How can you eliminate risk altogether? Here’s a better question: Why even try? In an article in Stocks, Futures, and Options Magazine, author Michael Covel recalled a quote he’d found beneficial since first hearing it at the 1989 University of Georgia’s commencement address. The speaker, Charles S. Sanford, Jr., said, “In the conventional wisdom, risk is asymmetrical: It has […]
The Sears Tower in Chicago has added a glass-bottomed observation deck 100-plus stories high on the tower that allows the observer to step out on the deck for a unique, breathtaking view. They call it, “The Ledge!” You can click here for the video and here for some cool pics! This is noteworthy not just because it’s an […]
My friend Carlos over at Audiotech.com was kind enough to let me post this article from Trends Magazine. I’ve been a customer of theirs for over 10 years and have always found their products to be a great way to get your hands on and digest a LOT of information in a manner that is condensed enough […]
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