Pablo Picasso was once approached by a fan and asked to draw something for them as a souvenir. He created something in only a few minutes and presented it to the excited fan. Then he added, “That will be $10,000 franks.” The rather shocked fan pointed out that it took Picasso only a few minutes […]
Brand
Since we haven’t hammered social media in a while…
The best way for ANY business to get more business is simply to do GOOD business. You take care of your customers in such a way that they’ll want to come back, spend more, and tell others about you, and success will follow as sure as night follows day. Social media is but ONE tool […]
Super Bowl Ad Showdown 2015
First, a thousand thanks to the AMAOKC for having me moderate the 2015 Superbowl Showdown at the February meeting. I always LOVE doing it, and as I get older, my appreciation for being asked to do it escalates, yet I also know there’s gonna be a year when I’m too old or too irrelevant to […]
It’s OK to be a jerk (If you’ve got the right reason)…
Wal-Mart has the message to the left on its gas pumps. Assuming it’s all true, you may at first think that it’s not exactly a friendly, customer-centric message. On the other hand, as an honest customer who is very interested in saving money, which can only be accomplished if Wal-Mart keeps its costs under control, you may realize […]
It’s OK if your competitors steal the words (As long as you keep the music…)
Have you noticed how many brands have not-so-subtly ripped off Chick-fil-A’s very friendly way of using the words “My pleasure…” when dealing with customers? If you’ve visited Chick-fil-A you know what I’m talking about. If you’ve never been to Chick-fil-A, you don’t know what you’re missing! So anyhow, yes, I’ll avoid naming names, but more […]
Thanks for a great year, team!
Before we get too far down the road in 2015 (if your new year is like mine, it’s already a whirlwind), let me say THANK YOU for a great 2014. To get to make my living in a profession I love is a blessing that I hope I never take for granted, and if I […]
Is there a market for this?
No, your monitor isn’t showing the picture upside down. This is a real Christmas Tree, real people do buy it, and they eagerly pay real money for it, too! Really! You can be the first on your block to have one of these babies for an investment of anywhere from $150 to over $700 bucks. […]
So how long are we gonna have to hear about this…?
Just a short, get-to-the-point post this week. Unusual for me, huh? What’s not so unusual for me is to sneak in a little self-promotion, so I’ll subtly do that now… Two articles I’d selfishly like very much for you to see: https://newsok.com/oklahoma-christian-professor-celebrates-20-years-of-ama-perfect-attendance/article/5361544 https://www.edmondsun.com/news/business/article_410c3586-50b6-11e4-9893-5f80ae2355e3.html?mode=image&photo=0 The message: THANKS to all those who made the journey possible. The […]