Oh no, you may be thinking. Krugman was wrong? Say it ain’t so! Not Krugman! To be honest, I had never heard of Paul Krugman until I ran across this little tidbit on a Motley Fool Podcast. Paul Krugman is an economist who, in 1996, said that by 2005 or so the economic impact of […]
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Wrigley’s says gum sales are down. Why? Largely because of technology. Yes, you read that correctly. Technology. Most chewing gum is sold at the checkout counter thanks to its being conveniently placed right by the register as you complete your shopping experience. In days gone by, the colorful displays and packaging might catch the customer’s eye and entice a […]
Your best source of marketing is satisfied customers. Take care of them and you pretty much won’t have to worry about having enough business. If you want to test this theory, think about your own experiences as a consumer. Jerry Murrell, founder Five Guys Burgers & Fries, said it superbly in an INC Magazine article: […]
Yesterday is a cancelled check; tomorrow is a promissory note; today is the only cash you have – so spend it wisely.“ – Kay Lyons
Writing a few words each year at this time to say THANKS to all the veterans is always something I look forward to doing. Ironically, it’s also become possibly the most difficult post I write each year. That’s not just because the subject matter packs so much emotion when you really stop and think about […]
Gillette has always made a good razor, one capable of commanding a premium price and maintaining a loyal following, which is an excellent formula for success in any market sector. Procter & Gamble recognized this several years ago and wisely purchased the company to add to its stable of other category-dominating brands. But sometimes even […]
A systems approach in the design of any organization, big, small, for profit, not-for-profit, governmental, whatever, is a good idea. When you systematize the process, you have the opportunity to powerfully replicate what works and potentially avoid what causes inefficiencies. If you want to revisit some of the reasons why a systems approach will help […]
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