A few days ago I purchased a new Samsung Galaxy S4 for my wife. Now, before you Apple Devotees show up at my website with torches and pitchforks, go check that phone out. It’s a powerhouse! Anyhow, I’ve been a mostly-happy SPRINT customer for nearly two decades now. I say “mostly-happy” because there were a […]
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Wanna get away?
Nineteen years ago this month I attended my first AMA Meeting and haven’t missed one since! Yes, you read that correctly, I have not missed a meeting in all that time. To commemorate the occasion, AMAOKC Vice President of Programs, Stew Law, had Dr. Isaac Munoz, Manager of Customer Insights from one of my favorite […]
Is your vehicle wrap driving your brand into the ground?
Imagine it’s the first day of school. You’re in your car in line waiting to pick up your child. You’re being a patient rule follower, wanting to set a good example and all, then out of the blue, some parent who believes they’re in a bigger hurry than you, and are thus entitled, for some […]
The terrible truth about social media…
“You’ve gotta be doing this…” has been the buzz for the last few years. I’ve lost track of how many self-proclaimed social media experts have come along (and more than a few have gone away!), harping on how this is the next big thing, the future, and so on. “You’ve gotta be doing it…” They’d […]
Unmasking EXCELLENT(!!!) customer service…
I found myself on a quest last week. My son decided he wanted to be Hawkeye from the Avengers for Halloween. It turns out that the Spirit Halloween store is the exclusive home of the Hawkeye costume in kids’ sizes. I called the Edmond store and spoke with Bridget. She was very courteous and told […]
Never just adopt anybody’s idea. (Do something better instead!)
One of the greatest pieces of advice I got several years ago was to never try to blindly adopt any one idea, philosophy, or system, but to instead look warily at EVERY idea, philosophy and system with the goal of finding at least one thing that could be taken and adapted to my own situation. […]
Wanna build a successful marketing career? Do this first…
A career in marketing is a blast. Yes it can be crazy at times, but when it all fits together and you get (or exceed!) the RESULTS you were looking for, there are very few things as satisfying just because you know in your gut what it took to meet such a challenge. My own […]
Business owner or just self employed? (There is a HUGE difference!)
Often entrepreneurs think they are the owners of businesses, when in reality, they are merely self employed. They may be refugees from a situation they didn’t like such as a lousy boss. Or maybe they saw how in their capable hands an idea could be better delivered, so they went off and started a business […]